

As videogaming grows up, so too does videogame advertising. It's pretty gratifying to flip through a print magazine and see that the stupidest ads are for things like Old Spice and Bowflex, whereas actual game ads are better at getting your attention without being shameless about it.
But it's a real blast from the past to page through Industry Gamer's eight videogame ads gone wrong. For instance, I missed this promotional gimmick from Acclaim.As a promotion for Turok: Evolution, Acclaim offered up $10,000 in U.S. savings bonds to any set of parents that would legally name their baby after the titular dinosaur hunter. The cash was given to the first infant born on September 1, 2002, the release day of Turok: Evolution, that was named Turok.
"Knowing how hard it is for parents to decide on a strong name for their child, we thought of an innovative way to solve this dilemma and help jump start their savings for the future," said Tom Bass, Senior Brand Manager at Acclaim at the time. "While names like Michael and Hannah are very popular, they hardly instill fear in the hearts of playground bullies and closet monsters, and we're thrilled to give one lucky child the bold power of the Turok name."I'm disappointed EA's recent fumbles didn't make the list. The team doing PR for Dante's Inferno has repeatedly embarrassed the industry with stunts like hiring fake Christians to protest the game and encouraging open leering at Comic Con models in a lust contest. What's a little ol' baby-naming stunt compared to that sort of boorishness?
By Richard J at 10:32 AM ON 08/26/09
It missed out on the UK Jo Guest Battlecruiser 3000 ad, which I'm not going to google for at work, but really, just look for it.
By Joshua at 1:59 PM ON 08/26/09
I liked the white room and Guitar Hero DS ads. :(
And I was like 13 when the Saturn came out so that ad had some, umm... charm.
By Matt Coughlan at 2:26 PM ON 08/26/09
Whenever I see a video game ad, I always think the Muggles are going riot.
By Matt Coughlan at 2:28 PM ON 08/26/09
Comedy thwarted by typo! Fail!
Matt Coughlan:
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