If you were watching a sports program called "the NBA Eastern Conference finals game" over the holiday weekend, you might have seen the above two-minute commercial for the next Call of Duty, which isn't even a Call of Duty anymore, but is instead a Modern Warfare, as per the rebranding. The sequel to Call of Duty 4 is obviously drawing from some of that game's events and characters. It's currently in development at Infinity Ward and will either be released on November 10 or October 11. I get confused by the whole 11-10-09 release date and wonder if they're arranging it in a European manner just to line up the numbers that way. (My intern has just handed me a note telling me that it's November 10th.)

The action-packed trailer is all good and well, Activision, but you had me at "Infinity Ward".